Best Practice in Intellectual Property Management: trend and analysis
A joint report from Capgemini UK and SAP highlights the widespread concern about potential misuse of intellectual propery by large media firms.
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2008-09-11 11:28 AM
The joint study reveals how the media and entertainment industry now find themselves in a period of radical change. New technological innovations will fundamentally alter the way in which content is consumed by customers and presents a wide range of new distribution channels.
The industry now faces arguably their biggest challenge and opportunity to date – the transition to the digital market. And with large content providers forecasting a significant uplift in revenues from digital content, 2008 may very well turn out to be a landmark year in this transition.
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